Are you burnt out from over-commitment, craving clarity, and looking for a way to grow your creative brand without selling your soul? I help emotionally intelligent, conscientious and curious professionals like you rediscover your true voice, automate without losing authenticity, and scale your brand with systems that feel good.

Who I Help

You're a passionate professional or creative entrepreneur who’s tired of doing too much for too little return. You crave a deeper sense of purpose, a clearer voice, and systems that allow you to show up consistently, without burning out!

You’ve probably tried branding advice that didn’t stick. You may feel resistance to AI tools because they seem cold or overwhelming. You know you’re capable of more, but clarity feels just out of reach.

I’m here to help you reclaim your time, refine your message, and activate your creative genius, ethically and beautifully.

Work With MeExplore My Art

Testimonials over the years

Empowered Clients

Wellness Professionals

I have loved every minute of working with Catherine. She is beyond insightful and certainly thorough (not to mention extremely creatively talented) I appreciate her processes when I happen to be thinking of many in this ever moving walk of the entrepreneur. Thank you Catherine I cannot wait to see "your beautiful works" in your exciting projects incoming for 2025.

Linda Morrison, *Educator *Course Creator *Mentor *Author *Mother & Womens Wellbeing Transformation Trainer for a Full Life over 40 & Beyond

Design and Fashion

Two words come to mind when I think of Catherine: 'enthusiastic' and 'creative'. We have worked on several projects together. Catherine always brings a professional attitude to the table and knows how to drive things through to fruition. We have also collaborated artistically, it was a dynamic creative process bringing together a melding our dual aesthetics. Our time with the Biennale of Australian Art was a fast paced, festival environment. Catherine was always there to help support others and keep stress levels in check. If your looking for a deeply creative person with the ability to think critically and a can do attitude look no further than Catherine.

Morgan Williams, Digital Mentor | Brand Developer | Communication Designer | Educator & Facilitator

Technology and Trades

Cat has provided me with some Strategic Planning Advice that fits my Business perfectly.we developed the basis for an ongoing Business Strategy that will service my long term Clients and help develop new opportunities that I have had in my Prospects pipeline for too long.Thanks for fantastic service!

Brett Thiedeke, Electrical Communications Renewable Energy Contractor Energy Management Consultant

Coaches and Consultants

Cat’s approach to truly understanding my business, along with her commitment to finding the perfect solution, gives me huge confidence in referring her to anyone looking for a spunky, creative & savvy Doctor of Technology. Her direct communication and comfortable professionalism make her exceptionally easy to talk with, and somehow she seems to know all the right questions to help me clarify my business objectives. She displays a depth and breadth of experience needed in such a fast-paced industry, and her commitment to staying up-to-date is obvious in her own online presence. Choose Dr Cat for your online issue. She won’t let you down.

Alexis Dennehy, Consulting in Sustainable Practice & Public Health Policy, including Burnout- & Trauma- Care

How can I help you?

I’ve had several careers, all of them creative and all of them involving educating, making beautiful things, and trying to live ethically in the modern world. I’ve been a photographer, a teacher, a lecturer, an art director, an award-winning artist, and a book publisher.

You are not new to your craft. You’re seasoned, sensitive, and visionary, but somewhere along the way, your voice got drowned out by the noise of “shoulds.”

Maybe you’ve said yes to too many things, or maybe the tools meant to help you just created more overwhelm.
I see you. And I’ve built a creative practice, brand system, and suite of offers for people like you, to help you find your way back to clarity, calm, and creative power.

I’m proud of what I’ve built and excited for where it’s going...

Choose Your Journey

  • Voice & Brand Alignment

    Clarify your message and visual identity.

    For visionary professionals ready to align their personal brand with who they truly are.

    Know exactly what to say, how to show up, and who you serve—without the burnout.

    Brand Canvas 

  • Conscious AI Systems

    Your ethical AI-powered assistant.

    Automate tasks, answer DMs, and streamline client support without losing your voice. More time for creativity. Less time answering the same questions.

    Auto 2ic 

  • Creative Transformation

    Reclaim your image with guided self-portraiture.

    You don’t need fancy gear, just your phone, your story, and a new way of seeing yourself. Build an image library that feels powerful, intimate, and utterly you.

    Selfie Studio 

  • Tell Your Story

    No more vague bios or rambling pitches.

    Just clear, compelling messaging rooted in truth.

    Speak your story with conviction. Attract the right people with ease.

    Step Into Story Forge 

Blog posts

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The Latest Collection from Selfie Studio

The Sacred Gaze is a striking exploration of beauty, strength and reverence, told through five evocative photo essays. Each mini portfolio features contemporary women who have reimagined themselves in the opulent, painterly style of the Old Masters, those classical depictions so often reserved for saints, noblewomen, and mythological figures.

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Fine Art Collections